An interesting question from a fellow artist…Do you buy art and what do you use to judge whether the work you are buying is worth what you are paying for it?
I do, and as long as I can afford it, I buy what speaks to me. But as a gallery owner, I also know that others don’t always feel they can trust their instincts about art and it’s value. They judge monetary value by the judgement of others. And often, that is the value for an artist being in a gallery. Buyers use gallery representation and prices as a measure of of legitimacy. As if someone else has vetted it first, so it must be good. Judgement via the marketplace. Has it ever really been otherwise in the general population? I think that most people feel inadequate in the face of ART. Don’t understand that if they love it and can afford it…that is all that really counts in the purchase equation. I carry work in the Equis Art Gallery, that I love. The artists set the price based upon what it has been selling for in the marketplace. And I feel strongly that for collectors and art lovers…..buy what you love. Don’t concern yourself over perceived value. Does it touch you? Can you afford to own it? When you fall in love with artwork, the value is that it has touched your heart, your mind and maybe even your soul. And I know it sounds trite, but that is priceless.